Mary Glazkova 9/17/24 Mary Glazkova 9/17/24

Leaking Documents as a News Hook: Lessons from the MrBeast Onboarding Leak

Mary Glazkova 4/17/24 Mary Glazkova 4/17/24

Non-Obvious PR Pitfalls

There are moments where you might think you are doing well, but you are actually sending your pitch directly to the spam folder.

Mary Glazkova 3/19/24 Mary Glazkova 3/19/24

When you should start doing PR?

Early-stage startups struggle a lot. With limited resources, they are building a product, convincing talents to join, fundraising, trying to comply with all regulations, learning different tools, and so on.

And PR seems to be over limits.

Mary Glazkova 2/27/24 Mary Glazkova 2/27/24

The Pitfalls of Overstaffing Your PR Efforts

Why Hiring Multiple PR Firms Could Backfire on Your Brand

Mary Glazkova 1/24/24 Mary Glazkova 1/24/24

The Impact of LA Times Journalist Layoffs on PR and Media Pitching

Navigating the New Media Landscape: A PR Perspective

Mary Glazkova 11/20/23 Mary Glazkova 11/20/23

Navigating PR Turbulence: Lessons from OpenAI's Leadership Shakeup

OpenAI's recent ousting of CEO Sam Altman has become a focal point for public relations discussions. This event, unexpected and abrupt, provides crucial lessons for PR professionals.

Mary Glazkova 5/1/22 Mary Glazkova 5/1/22

Why you should never try these PR tricks on journalists

Some PR tricks are just not worth it - so don’t try to fool journalists with them.

Mary Glazkova 4/24/22 Mary Glazkova 4/24/22

How tech tools can help with PR for startups

There are tons of tools to help with PR for startups, but how to pick the best ones?

Mary Glazkova 4/18/22 Mary Glazkova 4/18/22

How To Get Backlinks With PR

Are backlinks still important in 2022? We say yes, and we share some tips how to get good backlinks to your startup’s website with PR.

Mary Glazkova 4/8/22 Mary Glazkova 4/8/22

How To Get Coverage With No News To Share

Need some PR exposure, but have absolutely no news to share? Time to get creative with your media pitching strategy.

Mary Glazkova 4/3/22 Mary Glazkova 4/3/22

Why do I get zero replies to my pitch

Why you have zero replies from journalists? Check out how to entice the reporters to open, read and respond to your pitch.

Mary Glazkova 3/16/22 Mary Glazkova 3/16/22

PR for Startups: 5 Do’s When Talking To Reporters

There is no silver bullet in building media relations. But there are golden rules to ensure your DIY PR goes where it should - let’s explore five of those.

Mary Glazkova 3/7/22 Mary Glazkova 3/7/22

PR for Startups: 5 Don’ts When You Talk To Journalists

When building DIY PR, it’s easy to under- or overdo it. Let’s look at 5 main don’ts - the things you should never do if you aim for good relationships with journalists.